Thank you for taking part in the Big Marcom Survey 2021

comma, brand strategists launches its Big Marcom Survey for the sixth year in a row. And we need your help, because this survey is aimed at entrepreneurs, business leaders, marketeers, HR managers and communication managers of small and medium-sized companies and all types of organisations in both Belgium and our neighbouring countries.

In order to ensure that our survey is fully representative, your input is invaluable. We hope you will participate and, as a thank you, you can expect the final report that allows you to benchmark your own business. The extensive insights may offer opportunities to reflect on your own current marketing communications and those of the competition. <In addition, you will have the chance to win one of the five coveted places in the digital strategy workshop</strong> by comma, brand strategists.

Why do we conduct this annual survey?
To understand the various aspects, processes, priorities, choices and expenditures of your own marketing communications
  • To paint a realistic picture of current trends, evolutions and buzzwords in the industry
  • To give an insight into how and to what extent others are investing in their marketing communications To provide guidance, to simplify the creation of marcom plans and to provide simple how-to's. We look forward to hearing from you!

    Greetje Demuelenaere
    Brand strategist.

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