We have a distinctive Employer Value Proposition (EVP).
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We have a future-oriented employer branding strategy.
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We base our communication with potential and current employees on our EVP.
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We measure the development of our employer brand.
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We have a future-oriented recruitment strategy.
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We recruit new employees based on a target group analysis and personas.
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We have a good candidate experience.
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We do a lot to motivate and retain employees.
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We use one creative concept for all our labor market communications.
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We communicate both internally and externally using the appropriate communication tools.
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We make good use of our social media channels.
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We make effective use of referral recruitment.
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We have someone within the management who has employer branding in his/her portfolio.
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In addition to a business strategy, we also have an associated people strategy.
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We have a management team that makes the right budget available for employer branding.
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As HR and Communications, we regularly consult with management about our employer brand.
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