Test your early-stage ideas in minutes
Use advanced analytics to quickly prioritize and validate which products, messages, ad creative, and more will succeed with your target audience.
Launch products and campaigns 2x faster
Screening ideas early means wasting less time and resources to develop concepts that won’t perform well in-market.
Test early stage products
Simply upload your ideas and use our guided setup and get feedback from your target audience on-demand.
Advanced analytics and AI powered insights
Save time on data analysis by using automation and AI to identify where ideas scored well, or poorly, and uncover insights you may have missed.
Prioritize the strongest ideas
Build successful products faster with early-stage testing and eliminate bad ideas early in development
Test with your target audience
Develop packaging, ad creative, and more that resonate with your target audience
Get feedback from niche groups
Test ideas, design, and other concepts with niche audiences
“We’ve been able to cut our product development cycle in half.”
Jerry Lin, Co-founder and COO, Helix Sleep
SPEED TO INSIGHTS
Spot your winning ideas
at-a-glance
Eliminate days of manual data crunching with our automated analysis capabilities:
Scorecards with stat testing compile results for all ideas into one visual.
AI-Powered Insights instantly surface where ideas scored best, or worst.
PowerPoint exports make sharing findings easy.
“We have finite resources, and we have to figure out what is best to develop. It's really helpful for us when we can say no to something.”
Casey Roberts, Sr Marketing Manager, Innovation, Sakura
BUILT-IN EXPERTISE
Not a researcher? No problem!
Take the guesswork out of research design with the industry-proven sequential monadic methodology built right into our solution.
- Industry best practices are built-in to minimize survey fatigue and respondent bias.
- Select from our list of included metrics, and add in custom questions most relevant to you.
- Test any type of stimuli, from text to image and video.
ACCURATE DATA
Get feedback from the people that matter
Stop getting biased feedback. Reach consumers and professionals all over the world with representative panels.
- Access 175M+ people in over 130 countries
- Choose from 200+ targeting criteria or use custom screening.
- Response quality detection ensures accurate data.
“Coming from a creative background, SurveyMonkey was able to provide somebody who's not an expert in testing with tangible takeaways that made us feel confident in the data and findings.”
Brian Sherry, Creative Operations Lead, ClickUp
Explore additional solutions in the development life cycle
Product Concept Analysis
Test product ideas and compare against industry benchmarks.
Ad Creative Analysis
Test your marketing and advertising campaigns before you launch.
Messaging & Claims Analysis
Get feedback on messages, taglines, product copy, and more.